TECH GUIDE - Mobile working – are you prepared?

TECH GUIDE - Mobile working – are you prepared?

Within the space of just 12 months, the number of businesses using mobile working tools has increased by a staggering 357 per cent. Two-thirds of businesses now equip their employees to work out of the office1 with mobile working a mainstream part of many flexible working programmes.2

Crucially, more companies trade and employ outside their own region than ever before, which inevitably demands more mobility.3 Over a third of companies across Europe also expect mobile working to continue to increase dramatically.4 Remote working in a variety of ‘third places’, such as business centres, clubs and coffee shops is now widespread, with the vast majority of workers preferring a third place to working from home.5

The benefits of mobile working are numerous, with it being widely recognised as a way to enhance customer service, maximise productivity, increase staff retention and attract new talent.6 Working in a convenient location also radically improves people’s work-life balance, job satisfaction and productivity.7

The evolution of the smartphone is one of the biggest influencers behind mobile working. Crucially, smartphones are putting the power of a computer in our pocket. Their immense processing capabilities, rapid internet connectivity and vast storage capacity provide everything that is needed to help employees work faster, better and smarter from any location.

VoIP hosted telephony – flexible and cost-effective

With mobile working so prevalent and continuing to grow, more businesses are turning to VoIP hosted telephony solutions, where calls are made over the internet rather than a traditional fixed phone line. Hosted telephony means employees who are frequently on the road, based across multiple sites or at home are still connected to the same phone system. This means they can not only be reached using a single number, but also access the functionality of an advanced fixed line phone system remotely.

The MobileOffice app from Cloud Direct for example can be downloaded onto most smartphones, tablets and laptops. It enables staff to be based from any location with an internet connection and yet still have access to the same network and functionality as office users. Just as users get the same telephony experience as they would with a fixed handset, so do callers, ensuring customer service is always professional.

Crucially, the hosted VoIP market has grown rapidly since 2004 and by 2015 is expected to be worth over £1 billion, with 3.7 million users.8 Dave Dadds, Deputy Chairman of the Federation of Communication Services predicts that the “vast majority” of businesses will eventually switch to VoIP.9

Bring Your Own Device – a new strategy for a mobile workforce

Another increasingly popular strategy is Bring Your Own Device (BYOD), where employees receive a subsidy for bringing and using their own device (typically a smartphone or tablet) for work. Research shows that 50 per cent of IT Managers believe BYOD increases productivity and 61 per cent of companies that allow BYOD have higher employee satisfaction.10 As well as providing the capability to support VoIP, BYOD helps users to access content from anywhere, at anytime, to further support mobile working.

For businesses pursuing a more mobile, efficient and productive workforce, both VoIP hosted telephony and BYOD offer cost-effective solutions to support continuous growth and flexibility.

  1. Virgin Media Business. 2011.
  2. Regus. 2012. Cited on
  3. Regus. 2012. Cited on
  4. IDC. 2012. Cited on
  5. ZZA Responsive User Environments. 2011. Cited on
  6. IDC. 2012. Cited on
  7. ZZA Responsive User Environments. 2011. Cited on
  8. Business Wire. 2012. UK Hosted VoIP Report & Forecast.
  9. Cited on
  10. Cited on

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